Later today, Elon Musk will stand on a stage at the International Astronautic Congress in Mexico and reveal his plans for sending humans to Mars and making humanity a multi-planet species.
His talk will be webcast on Tuesday, Sept. 27 beginning at 2:30 pm EDT. To access the webcast, please click here or connect on one of these websites: IAF website, IAC 2016 website and AEM website. Musk will hold a press conference afterward; it’s not known whether it will be webcast.
The description of the talk on the conference website gives us a hint about what lies ahead.
SpaceX Founder, CEO, and Lead Designer Elon Musk will discuss the long-term technical challenges that need to be solved to support the creation of a permanent, self-sustaining human presence on Mars. The technical presentation will focus on potential architectures for sustaining humans on the Red Planet that industry, government and the scientific community can collaborate on in the years ahead.
There are three questions that loom on the eve of the speech: What exactly is he going to propose? Who will pay for it? And how will he convince people it’s worth doing? A bit of parsing of the above description gives us some clues.
Continue reading ‘How Will Musk Sell His Mars Plans?’